To paraphrase an old adage: Nothing worth having comes for free.
We have all seen the numerous directory submission sites which will for a small fee add your site to hundreds of web directories thereby supplying you with "valuable" backlinks.
Typically, the directories that they submit to have no credibility with search engines.
I have also noted that many of these directories are simply used as lead lists for foreign companies - meaning that once your site is submitted they use the contact information to aggressively spam you.
This way when you check the listing you see it has been viewed "x" number of times - indicating that the directory users are interested in what you are offering.
How do you find quality back links?
The first thing every links builder learns is that DMOZ and Yahoo directory listings are golden albeit, DMOZ is not known for their expeditious handling of requests.
I recently read a SEO blog where the blogger indicated that if you don't pay $300 for a Yahoo listing you have no business having a website.
After DMOZ and Yahoo the most valuable sites would be Wikipedia, . gov domains.
I have found that a phone call to the local government offices is sometimes an easier way of finding these directories.
In addition, some universities regularly update their list of inbound links and provide links back. These would fall under the Education category of (. edu )
The sites already listed on DMOZ will enjoy higher PR and have already been vetted by DMOZ itself.
There are hundreds of credible article submission sites online - start with about. com and article insider.
Write clear concise articles that are of value to your potential customers.
Title the articles using key search phrase like "How to", " Easy way to.
Article submissions help web sites build both links and traffic. Sites like Digg, Del. us Popular List, Reddit, Propeller, Stumble Upon offer unique opportunities for links.
Optimize your submissions in the title phrase and ensure that each submission is of value to the end users not just an opportunity to build a link.
Link building is an ongoing process.
Be patient and you will see the results and, most importantly, continue the process even after the results are obvious.
If you want a great tool for building backlinks check out Rank Builder
Leave us a comment below and tell us about any link building strategy's you like or are using?